Announcing Wharton’s first neuroscience course!

Announcing Wharton’s first neuroscience course!

Professor Wes Hutchinson will teach “Consumer Neuroscience” this spring!  According to the syllabus, neuroscience and its applications to marketing and the development of brain-enhancing games and tools have undergone “explosive growth” and “been met with both excitement and skepticism.”  The course will provide an overview of these developments and attempt to “separate ‘neuro-reality’ from ‘neuro-hype’.”

Categories: CNS News|